Job Description

As the Marketing Specialist, you will be responsible for developing and implementing integrated marketing and communication tasks. Your core objective is to drive leads and ensure consistent, professional communications for all of our commercial office and multifamily properties throughout Southern California and Honolulu.

This is an on-site position working from our beautiful, oceanfront corporate office in Santa Monica. Remote candidates will not be considered.

Responsibilities:

• Work closely with Marketing leadership, to create property-specific marketing materials, including weekly emails, promotional flyers, and digital content for both commercial and residential portfolios.
• Create, schedule, and publish engaging content (text, images, video) across platforms (Meta/Facebook, Instagram, X, LinkedIn, TikTok) to build brand awareness, drive engagement, and meet marketing goals, while analyzing performance, managing community interaction, and staying updated on trends to optimize strategy and reporting
• Work within the Marketing team to ensure that promotions and property updates are consistently communicated across all relevant platforms, including commercial listing services, ILS, MLS, and property websites.
• Collaborate with the Marketing leadership to execute brand marketing strategies, campaigns, and implementation of best practices for all Douglas Emmett commercial and multifamily properties.
• Monitor leads, market trends, and analytics for both commercial and residential sectors to evaluate potential tenant and resident traffic.
• Track weekly and monthly marketing costs and metrics, providing regular performance reports.
• Monitor the marketing efforts of competitive commercial and residential properties in all of our submarkets through digital ad platforms, listing services, and market analysis.
• Manage and respond to online reviews and reputation platforms in conjunction with property management teams across both portfolios.
• Work with the Marketing creative team to brainstorm ideas for new and innovative marketing campaigns, promotions, and events for both commercial and residential audiences.
• Ensure that all printed and digital property collateral adheres strictly to Douglas Emmett branding standards.
• Other miscellaneous duties as assigned.

Experience and Skills:

• 1-5 years prior marketing experience preferred, ideally with exposure to both commercial and/or residential real estate leasing.
• Excellent communication skills - verbal and written.
• Ability to communicate effectively with vendors, tenants, employees, and managers to ensure the smooth implementation of the marketing strategy for all projects.
• Positive attitude and the desire to work in a team environment.
• Car required.
• Detail-oriented, effectively working on multiple projects concurrently and gets things done with speed, urgency and accuracy.
• Must be capable of prioritizing multiple, simultaneous community and corporate projects in a fast-paced, deadline driven environment.
• Demonstrated ability to use standard software applications (e.g. Windows, Google Office Suite). Knowledge of Wordpress and Creative Cloud Suite helpful.
• College degree in Marketing, Communications or related field preferred.

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